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Vegan skincare has reshaped beauty and makeup routines quite a bit, from a niche trend to a mainstream priority for many consumers. But it is not always easy to find fully vegan brands, since most of those so-called clean, organic, or cruelty-free products contain animal by-products such as beeswax and lanolin. Fortunately, innovation in the industry is happening through brands that can come up with high-performance formulations through fruit waxes, nut butters, and botanical oils among others to replace animal-sourced ingredients.
Face serums are becoming an indispensable part of one’s skincare routine, filling in between cleansers and moisturizers to deliver more concentrated doses of whatever ingredients one is targeting. They are lightweight, therefore able to sink in effectively into your skin, and packed full of potent actives that help solve several problems, including acne, fine lines, wrinkles, and dullness. Break up with breakouts, brighten up with vitamin C, wrinkle-reducing with a boost of collagen production thanks to retinol.
Switching to vegan serums with a refreshed routine can make a big difference in one’s life by promoting an ethical and cruelty-free lifestyle through mindful choices.
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Vegan and Cruelty-Free Face Serums
Made for sensitive skin and retinol beginners, this serum delivers all the tone-smoothing, wrinkle-softening benefits without irritation. Powered by micro-encapsulated retinol and natural alternatives like bakuchiol, it refines texture, clears pores, and evens tone—gentle enough for nightly use.
The Review: I do not use a lot of products on my face, but I think this one is a must. My skin looks fresher since I have been using this. At one point it was out of stock and I could feel the difference. My skin is sensitive and this did not irritate it at all.
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Lightweight jelly-serum gets absorbed rapidly while providing deep hydration. With squalane to thoroughly moisturize, glycerin for keeping the water, and skin-calming blend with colloidal oatmeal, aloe, and arnica to calm the skin and help with redness.
The Review: If you get dry, especially in the winter, you need this. I put it on in the am after vitamin c serum and I feel dewy and hydrated all day.
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Smooth rough, bumpy skin in just one week with 10% vegan lactic acid. This powerful, non-irritating exfoliant diminishes fine lines, brightens complexion, and strengthens skin with soothing squalane.
The Review: I’ve been using this serum for a little over a year and it’s wonderful. After applying you can feel the tingling on your face. I know it’s pricey but it has really been great for my skin. I have tried many lotions, this one has faded my dark spots and diminished my pores. Highly recommend
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Formulated with two molecular weights of hyaluronic acid, seaweed, and snow mushroom, fast-absorbing, anti-aging serum smooths lines, lifts, and firms. Restores moisture, keeping skin plump, hydrated, and dewy all day.
The Review: Love OSEA products, my skin always feels hydrated and soft.
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Vegan and Cruelty-Free Face Serums
Pai face serum is your go-to for tackling dehydration and dullness. Perfect for sensitive and eczema-prone skin, it’s packed with hyaluronic acid to hydrate and antioxidant-rich berries to protect, locking in moisture for long-lasting glow.
The Review: With this product I seemed to achieve results right away. It is not greasy or oily. It blended into my skin immediately.
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Natural origin vitamin C meets bakuchiol in this glow-revealing serum, a favorite for smoothing texture and evening skin tone. Lightweight and non-comedogenic, it works seamlessly into any routine, leaving skin radiant and refreshed from morning to night.
The Review: I love this serum! A little goes a long way….skin is brighter and dark spots significantly reduced. I hope the body shop never stops making this Vitamin C serum
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As well as being vegan and cruelty-free, this powerhouse serum is packed with AI biotechnology. It tackles fine lines, boosts hydration, and strengthens the skin barrier—all while leaving your complexion radiant and soothed.
The Review: This serum is amazing. After using this product for approximately 3 weeks, I actually had two estheticians at two dermatology facilities tell me how great my skin looked. I would highly recommend it.
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7% Off
Think of this serum as a green juice for your skin. A mix of superfoods like carrot, kale, and lemon extracts, combined with goji peptidoglycans and malachite extract, provides a daily dose of antioxidants for smoother, softer skin.
The Review: I love this product. It makes my skin feel good and I think it is glowier!
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9% Off
Dry, tired, and lackluster skin deserves a serum that does more than hydrate—it transforms. This one from Pacifica blends vegan collagen and hyaluronic acid to deeply moisturize, plump, and revive. Perfect for all skin types, it restores a fresh, youthful glow.
The Review: I absolutely love this stuff! I have been using it for about a year now and it is great. It is not sticky at all and it smells good. I have always had acne and this serum does not make me breakout (it also doesn’t help clear my skin up). It makes my skin look really glowy and hydrated. I love it!
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Vegan and Cruelty-Free Face Serums
Designed to restore and protect, Icelandic Youth Serum is a cult favorite for combating stress-induced aging. Packed with Astaxanthin from Icelandic micro-algae, it hydrates, improves texture, and brightens tone.
This fast-absorbing serum defends against pollution while transforming uneven, photo-aged skin into a radiant, healthier-looking glow.
The Review: I had not heard of this product but received it as a gift. I am very surprised how much I like this product and it doesn’t break your wallet either. My skin feels softer and it seems my wrinkles are softening. I will be a user of this product for years to come. Still “Happy”!
