There was a time when people got excited when their favorite celebrities launch a brand. But now, it seems every celebrity is launching their beauty or fashion brand these days.
Some celebrities have channeled their experience into working with other existing top brands while some have gone all the way to launch brands of their very own. Some have had their brands for years while others just launched recently.
It can be overwhelming to keep up with the market in such a crowded space but try not to judge a brand by its founder; give it a trial first.
Whether they launched a full-blown brand or put their names on a successful individual line of bag, makeup, hair, or skin care products, these celebs have allowed consumers to get their look without paying for an A-list makeup artist, hairstylist, etc.
The good thing about the best celebrity brands is that it is just like being able to go through your favorite celebrity’s makeup bag or closet. It makes it a lot easier to replicate their routines and signature looks.
So, for the celebrity brands that are still up and running, to help you figure out which celeb products are good and worth your hard-earned money.
check out the celebrity-owned brands to support all year
TM Luxury – Toke Makinwa
TM Luxury is a brand owned by Toke Makinwa, an On-Air Personality with a strong love for the fashion and beauty industry. TM Luxury are makers of exquisite leather bags, crafted for timeless chiicness and elegance.
Haus Labs – Lady Gaga
Haus Labs is one of the hottest celebrity brands launched by an American singer, Lady Gaga. Her brand is well-known for providing quality cosmetic products which is why Haus Labs happens to be the first major beauty line to launch exclusively on Amazon.
Lillys Secret – Lilian Afegbai
Lillys Secret is a lingerie collection brand owned by Lilian Afegbai with a motive to make all women of all ages and sizes feel great about their body.
Be Naya – Beverly Naya
Be Naya is a clothing line launched by Beverley Naya. Be Naya are makers of various ranges of women’s ready-to wear dresses made in Ankara prints for everyday women.
Rare Beauty – Selena Gomez
Rare Beauty is one of the hottest celebrity-owned beauty brands of the moment. It is owned by Selena Gomez, a singer and a cosmetic entrepreneur. Rare Beauty is one of the makeup lines with the best products to give you that unique look.
AK Healthy – Amara Kanu
Fenty Beauty – Rihanna
Fenty Beauty is a popular cosmetic brand owned by Rihanna which is known for its broad inclusivity across all skin tones and gender.
Shoes by Flora – Rebecca Nengi
Shoes by Flora is a shoe brand launched by popular BBNaija star, Rebecca Nengi. Shoes by Flora are makers of good footwear for all occasions.
My Laida Beauty – Venita Akpofure
My Laida Beauty is a hair product brand owned by Venita Akpofure and it is known for producing a wide range of hair products to improve the condition of the hair.
BeautIFU Ennada – Ifu Ennada
BeautIFU is a hair product brand in Nigeria for all natural hair. The CEO of BeautIFU, Ifu Ennada is a beauty and nutrition expert who has redefined the hair products line by providing the best treatment for natural hair.
Flower Beauty – Drew Barrymore
Flower Beauty is a cosmetic brand owned by Drew Barrymore. Flower Beauty is all about quality cosmetics.
Shades – Juliet Ibrahim
Shades by Juliet Ibrahim are makers of 100% human hair quality and natural looking eyelashes which give women the perfect look.
Chika Cosmetics – Chika
Chika Cosmetics is a beauty and skincare line launched by Chika
MFC Lingerie – Dorathy Bachor
MFC is a lingerie brand by Dorathy Bachor whose sole aim is to redefine the lingerie market with wide ranging lingerie categories.
Michelle Beauty – Michelle Gentry
Michelle Beauty is a cosmetic and beauty brand launched by Michelle Gentry. Michelle Beauty is targeted at everyone irrespective of their gender, age or status. They offer products that enhance natural look and exude elegance.
Coco Skincare – Lola OJ
Coco Skincare by Lola OJ is a brand dedicated to offering skincare products specially formulated to encourage healthy glowing skin.
Dabota Cosmetics – Dabota Lawson
Dabota Cosmetics by Dabota Lawson is a makeup line with a wide range of products such as powder, lipstick, foundation, and eyeshadow.
Koko by khloe Cosmetics – Abiri Oluwabusayomi
Koko by khloe Cosmetics is a skincare/ beauty brand launched by Abiri Oluwabusayomi. Kokobykhloe Cosmetics are makers of natural organic skin care products.
Body Poltix – Sharon Ademefun
Body Politix by Sharon Ademefun is a clothing line with fantastic clothing.
Serena Williams Jewelry – Serena Williams
Serena Williams Jewelry is owned by Serena Williams. It is a fine jewelry collection with nice necklace, earrings, rings and bracelets.
Hey Humans – Jada Pinkett Smith
Hey Humans is a beauty brand by Jada Pinkette Smith with a wide range of body washes, deodorants, hand and body lotion while still putting the interest of the environment at heart.
Nubian Skin – Ade Hassan
Nubian Skin by Ade Hassan is a lingerie and hosiery brand specializing in ‘nude’ undergarments for women of color